The New York Times experiments with native advertising…on two wheels

I’m not even sure “native advertising” is the right term, exactly; sponsored content works too. But whatever you call it, The New York Times just released an update to its New York City things-to-do app The Scoop that includes a new feature: real-time information on the location and capacity of nearby Citi Bike stations. That’s … Continue reading The New York Times experiments with native advertising…on two wheels