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May 2, 2012, 11:42 p.m.
Audience & Social
LINK: talkingpointsmemo.com  ➚   |   Posted by: Joshua Benton   |   May 2, 2012

Founder Josh Marshall explains why he’s been dissatisfied with various third-party solutions (their current is Livefyre) and why, unlike Nick Denton, he doesn’t want to invest development resources into Building The Perfect Commenting System.

In addition to spending lots of time and money supporting commenting systems that don’t work well — the worst of both worlds — we also spend a ton of time dealing with trolls, spammers and miscellaneous anti-social behavior in the comments. And since our staff is heavily weighted to reporters and editors, it’s the reporters and editors who in most cases have to do that work. And that doesn’t make sense. I want them breaking news not trying to keep flyboy7456 from screaming obscenities in some comment thread.

He answers the we-need-anonymity argument by asking tipsters to tip elsewhere (i.e., through the ageless talk@talkingpointsmemo.com email address). Ironically enough, there’s no space for comments on Josh’s post, so some TPM commenters are opting to complain over here.

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The media becomes an activist for democracy
“We cannot be neutral about this, by definition. A free press that doesn’t agitate for democracy is an oxymoron.”
Embracing influencers as allies
“News organizations will increasingly rely on digital creators not just as amplifiers but as integral partners in storytelling.”
Action over analysis
“We’ve overindexed on problem articulation, to the point of problem admiring. The risk is that we are analyzing ourselves into inaction and irrelevance.”