“The agencies are increasingly bored with looking at simple readership or circulation numbers. They want the kind of behavioral tracking data that they can get from people like Google.” Justin Ellis
Steiner, Robert. "Robert Steiner: In Toronto, we’re dumping the j-school model to produce a new kind of reporter." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 16 Oct. 2012. Web. 14 Jan. 2025.
APA
Steiner, R. (2012, Oct. 16). Robert Steiner: In Toronto, we’re dumping the j-school model to produce a new kind of reporter. Nieman Journalism Lab. Retrieved January 14, 2025, from https://www.niemanlab.org/2012/10/robert-steiner-in-toronto-were-dumping-the-j-school-model-to-produce-a-new-kind-of-reporter/
Chicago
Steiner, Robert. "Robert Steiner: In Toronto, we’re dumping the j-school model to produce a new kind of reporter." Nieman Journalism Lab. Last modified October 16, 2012. Accessed January 14, 2025. https://www.niemanlab.org/2012/10/robert-steiner-in-toronto-were-dumping-the-j-school-model-to-produce-a-new-kind-of-reporter/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/10/robert-steiner-in-toronto-were-dumping-the-j-school-model-to-produce-a-new-kind-of-reporter/
| title = Robert Steiner: In Toronto, we’re dumping the j-school model to produce a new kind of reporter
| last = Steiner
| first = Robert
| work = [[Nieman Journalism Lab]]
| date = 16 October 2012
| accessdate = 14 January 2025
| ref = {{harvid|Steiner|2012}}
}}