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The Atlantic’s Sarah Zhang on covering the science and emotion of being human
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Archives: March 4, 2014

The newsweekly thinks it can be reborn in print as a premium product. But at $150 a year, can it provide enough value to bring back readers — no matter how nice the paper stock is?
It’s a potential revenue source for the nonprofit, and a way to get more value out of its investigations.
“There is this kind of band of oddballs like me who’ve been scouting around the fringes for a while and have some sense of what feels like it might be handy.”