The tool is called Science Surveryor, and it’s being developed at Columbia and Stanford to help journalists find context and background information on tight deadlines.
“We didn’t want to alienate core loyal readers with sudden content for younger audiences. So we started a whole other product to cater to young people where we can try new things, ‘move fast, and break stuff.'”
“We see HBO going into the podcast business, but we should also look at HBO. We should be focusing on making shows that huge chunks of America will entertain themselves with.”
Executives from The New York Times, Slate, The Atlantic, Wired, Mashable, The Seattle Times, Vox Media, and Newsweek say native advertising continues to be a success. But many are still trying to find the right approach to mobile ads.
Ellis, Justin. "What’s actually working in digital advertising? 8 publishers on how they’re bringing in money." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 19 Oct. 2015. Web. 20 Nov. 2024.
APA
Ellis, J. (2015, Oct. 19). What’s actually working in digital advertising? 8 publishers on how they’re bringing in money. Nieman Journalism Lab. Retrieved November 20, 2024, from https://www.niemanlab.org/2015/10/whats-actually-working-in-digital-advertising-8-publishers-on-how-theyre-bringing-in-money/
Chicago
Ellis, Justin. "What’s actually working in digital advertising? 8 publishers on how they’re bringing in money." Nieman Journalism Lab. Last modified October 19, 2015. Accessed November 20, 2024. https://www.niemanlab.org/2015/10/whats-actually-working-in-digital-advertising-8-publishers-on-how-theyre-bringing-in-money/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/10/whats-actually-working-in-digital-advertising-8-publishers-on-how-theyre-bringing-in-money/
| title = What’s actually working in digital advertising? 8 publishers on how they’re bringing in money
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 19 October 2015
| accessdate = 20 November 2024
| ref = {{harvid|Ellis|2015}}
}}
