“If we end up making more money as a publisher, that’s fantastic. I don’t think that’s going to be an afterthought or byproduct; I think there is a way to win from the business perspective.”
Owen, Laura Hazard. "How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 30 Nov. 2015. Web. 22 Mar. 2025.
APA
Owen, L. (2015, Nov. 30). How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad. Nieman Journalism Lab. Retrieved March 22, 2025, from https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/
Chicago
Owen, Laura Hazard. "How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad." Nieman Journalism Lab. Last modified November 30, 2015. Accessed March 22, 2025. https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/how-did-the-ge-branded-podcast-the-message-hit-no-1-on-itunes-in-part-by-sounding-nothing-like-an-ad/
| title = How did the GE-branded podcast The Message hit No. 1 on iTunes? In part, by sounding nothing like an ad
| last = Owen
| first = Laura Hazard
| work = [[Nieman Journalism Lab]]
| date = 30 November 2015
| accessdate = 22 March 2025
| ref = {{harvid|Owen|2015}}
}}
