1. Insufferable quote notwithstanding, The Athletic is seriously onto something with its fierce focus on a disproportionately valuable section of the traditional news bundle and building a whole new bundle around that. We’ll likely see straightforward adaptations of the model applied to other valuable verticals whose potential readership are susceptible towards subscriptions. Which will be pretty cool, and will go some length toward reviving some parts of the information food chain. But the model will by no means be any comprehensive solution to making up the fundamental losses in the space.
2. Style-guide changes notwithstanding, major media organizations will continue to publish op-eds that devalue, denigrate, and dismiss the value and substance of younger generations. This is, of course, an expression of the editorial power structure that stands up these organizations. After all, very rarely do the youths have a seat at the decision-making table in such places, even if these organizations purport to report on a world that will eventually be inherited by them — though a world that’s nonetheless being systematically dismantled by the generations before them. And perhaps the op-eds and the disrespect will keep coming until the youths are made to age spitefully and angrily until they become the very bitter people who used to write petty trifles about them, and they too will continue to ruin the world. ‘Tis a vicious cycle.
But perhaps one day there will be a major media organization that does not do this. Perhaps there will be a day when the youths will be afforded a proper institutional voice. Perhaps there will come a time where the youths will be treated with dignity, honor, and respect, and the tragedy of their lost futures will be adequately recorded.
Perhaps, then, will we have a marginally better society.
3. Podcast CPM apocalypse notwithstanding, we’re probably going to see minor revolutions in the podcast industry over the next year. Between Apple’s shifting position as steward of the space and what appears to be increased interest from other platforms — ranging from older digital radio types like iHeartRadio to tech platforms like Spotify — it feels like we may well be in the preamble stage of some Godzilla-level ruckus. As with all things media these days, the fate of the space is decided on the platform level. And as with all things media these days, the rest of us have to figure out ways to avoid the falling debris.
Nicholas Quah writes the podcasting newsletter Hot Pod.
Valérie Bélair-Gagnon Seeking trust in fragmented spaces
Michelle Garcia Navigating journalistic transparency
Corey Johnson The pro-fact resistance
Mandy Velez texting is lit rn, fam
Christopher Meighan Passive partnership is in the rearview
Umbreen Bhatti The trust problem isn’t new
Will Sommer The year local media gets conservative
Borja Echevarría TV goes digital, digital goes TV
Jennifer Choi Standing up for us and for each other
Jim Brady With the people, not just of the people
Michelle Ferrier The year of the great reckoning
Kim Fox Audience teams diversify their approach
Laura E. Davis Writing answers before you know the question
S. Mitra Kalita The arc of news and audience
Susie Banikarim R.I.P. Pivot to Video (2017–2017)
Betsy O'Donovan and Melody Kramer Skepticism and narcissism
Miguel Castro The arrival of the impact producer
Monique Judge Letting black women tell their own stories
Yvonne Leow The rise of video messaging
Vivian Schiller Pivot to tomorrow
Claire Wardle Disinformation gets worse
Feli Sánchez The year for guerrilla user research
Felix Salmon Covering bitcoin while owning bitcoin
Trushar Barot The Jio-fication of India
Kyle Ellis Let’s build our way out of this
Kristen Muller The year of the voter
Gordon Crovitz Serving readers over advertisers
Niketa Patel Live journalism comes of age
Juliette De Maeyer A responsible press criticism
Justin Kosslyn The year journalists become digital security experts
Mira Lowe The year of the local watchdog
Errin Haines At the ballot, it’s time to count black women
Alfred Hermida Going beyond mobile-first
Francesco Marconi The year of machine-to-machine journalism
Cindy Royal Your journalism curriculum is obsolete
Rubina Madan Fillion Unlocking the potential of AI
Rodney Benson Better, less read, and less trusted
Amie Ferris-Rotman More female reporters abroad (please)
Heather Bryant Building the ecosystems for collaboration
Jesse Holcomb Information disorder, coming to a congressional district near you
Sarah Marshall Loyalty as the key performance indicator
Andrew Ramsammy The year ownership mattered
Hossein Derakhshan Television has won
José Zamora Revenue-first journalism
Vanessa K. DeLuca Women’s voices take center stage
Dheerja Kaur Fun with subscription products
C.W. Anderson The social media apocalypse
Aron Pilhofer We can’t leave the business to the business side any more
Tanzina Vega It’s time for media companies to #PassTheMic
Jennifer Coogan The future is female
Joyce Barnathan It will be harder to bury the news
Elizabeth Jensen Show your work
Alan Soon The rise of start of psychographic, micro-targeted media
Rasmus Kleis Nielsen The Snapchat scenario and the risk of more closed platforms
Jim Moroney Newspapers have to be good enough for readers to pay for
Jarrod Dicker Honesty in advertising
David Skok Finding an information-life balance
Rodney Gibbs Tech workers turn to journalism
Steve Grove The midterms are an opportunity
Rachel Schallom Better design helps differentiate opinion and news
Imaeyen Ibanga Longform video leads the way
Ruth Palmer Risks will grow for news subjects — especially minorities
Marie Gilot No assholes allowed
Raju Narisetti Mirror, mirror on the wall
Nik Usher The year of The Washington Post
Rick Berke Value is the watchword
AX Mina Memes and visuals come to the fore
Monika Bauerlein The firehose of falsehood
Julia Beizer A longer view on the pivot
Andrew Haeg The year journalists become relationship builders
Mariano Blejman News games rule
Nushin Rashidian Publishers seek ad dollar alternatives
Eric Ulken The year local publishers get smart(er) about change
Doris Truong Computer vision vs. the Internet vigilantes
Jassim Ahmad Thriving on change
Matt Carlson Attacks on the press will get worse
Adam Thomas Sharing is caring: The year of the mentor
Kawandeep Virdee Zines had it right all along
Sally Lehrman Trust comes first
Dannagal G. Young Stop covering politics as a game
Pia Frey Address users as individuals
Eric Nuzum Beyond the narrative arc
Jessica Parker Gilbert Design connects storytelling and strategy
Carrie Brown Transparency finally takes off
Debra Adams Simmons And a woman shall lead them
Sara M. Watson Feeds will open up to new user-determined filters
Matt DeRienzo A recession, then a collapse
Alexios Mantzarlis Moving fake news research out of the lab
Mi-Ai Parrish Blockchain and trust
Basile Simon We need better career paths for news nerds
Jennifer Brandel and Mónica Guzmán The editorial meeting of the future
Charo Henríquez Training is an investment, not an expense
Jared Newman Venture funding and digital news don’t mix
Nicholas Diakopoulos Fortifying social media from automated inauthenticity
Nicholas Quah Stop talking trash about young people
Caitria O'Neill The new court of public opinion
Cristina Wilson The year of the Instagram Story
Emily Goligoski Looking beyond news for inspiration
Edward Roussel Eyes, ears, and brains
Renée Kaplan The year of quiet adjustments (shhh)
P. Kim Bui The reckoning is only beginning
Joanne Lipman Journalists inventing revenue streams
Michael Kuntz The only pivot that might work
Alice Antheaume Are you fluent in AI?
Mike Caulfield Refactoring media literacy for the networked age
Julia B. Chan Looking for loyalty in all the right places
Pete Brown Push alerts, personalized
Andrew Losowsky The year of resilience
Amy Webb Listen to weak signals
Lam Thuy Vo Breaking free from the tyranny of the loudest
Mario García Storytelling finally adapts to mobile
Lanre Akinola Making noise is not a strategy
Kathleen McElroy Building a news video experience native to mobile
Carlos Martínez de la Serna The new journalism commons
Hannah Cassius The year of the echo-chamber escapists
Jamie Mottram From pageviews to t-shirts
Marcela Donini and Thiago Herdy Collaboration is the way forward for Brazilian journalism
Caitlin Thompson Podcasting models mature and diversify
Mary Meehan Real lives are at stake in rural areas
Richard Tofel The platforms’ power demands more reporters’ attention
Ernst-Jan Pfauth Publishing less to give readers more
Millie Tran and Stine Bauer Dahlberg (Hint: It’s about your brand)
Kinsey Wilson Facebook and Google: Help out or pay up
Brian Lam Sketchy ethics around product reviews
Emma Carew Grovum Newsroom culture becomes a priority
Mariana Moura Santos Think local, act global
Alastair Coote The year of self-improvement
Raney Aronson-Rath Transparency is the antidote to fake news
Sydette Harry Listen to your corner and watch for the hook
Lucas Graves From algorithms to institutions
Jacqui Cheng Retailers move into content
Tracie Powell The muting of underserved voices
Helen Havlak Keywords, not publishers, power the world’s biggest feeds
Pablo Boczkowski The rise of skeptical reading
Matt Thompson Here come the attention managers
Corey Ford The empire strikes back
Federica Cherubini The rise of bridge roles in news organizations
Sam Sanders Shine the light on ourselves
Daniel Trielli The rich get richer, the poor scramble
Amy King Let’s amplify visual voice
Joanne McNeil Gatekeeping the gatekeepers
Rachel Davis Mersey AI, with real smarts
Frédéric Filloux External forces
Craig Newmark Working together toward sustainable solutions
Matt Boggie The intellectual equivalent of the Dead Sea
Tamar Charney We get serious about algorithms
Ståle Grut Reclaiming audience interaction from social networks
Evie Nagy Pivot to mobile video frustration
Bill Keller A growing turn to philanthropy
Damon Krukowski Reviving the alt-weekly soul
Dan Shanoff You down with OTT? (Yeah, DTC)
Tim Carmody Watch out for Spotify
Manoush Zomorodi Self-help as a publishing strategy
Sam Ford The year of investing in processes
Luke O'Neil The end is already here
Tanya Cordrey Finally, the seeds of radical reinvention
Taylor Lorenz Social and media will split
Juleyka Lantigua Women of color will reclaim and monetize our time
Cory Haik Suffering from realness, pivoting to impact