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MLA

Corcoran, Liam. "Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 12 Feb. 2018. Web. 28 Mar. 2025.

APA

Corcoran, L. (2018, Feb. 12). Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up. Nieman Journalism Lab. Retrieved March 28, 2025, from https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/

Chicago

Corcoran, Liam. "Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up." Nieman Journalism Lab. Last modified February 12, 2018. Accessed March 28, 2025. https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/
    | title = Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up
    | last = Corcoran
    | first = Liam
    | work = [[Nieman Journalism Lab]]
    | date = 12 February 2018
    | accessdate = 28 March 2025
    | ref = {{harvid|Corcoran|2018}}
}}