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July 27, 2022, 8:27 p.m.

The next time someone wants your newsroom to “pivot to video,” remember some history

“It’s always journalism that gets sacrificed on the altar of video metrics fakery and BS.”

Editor’s note: In this thread, Aram Zucker-Scharff rewinds the recent history of the news industry’s “pivot to video,” as Facebook and Instagram reinvent their feeds to be more video-centric and TikTok-like.

POSTED     July 27, 2022, 8:27 p.m.
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Journalists fight digital decay
“Physical deterioration, outdated formats, publications disappearing, and the relentless advance of technology leave archives vulnerable.”
A generation of journalists moves on
“Instead of rewarding these things with fair pay, job security and moral support, journalism as an industry exploits their love of the craft.”
Prediction markets go mainstream
“If all of this sounds like a libertarian fever dream, I hear you. But as these markets rise, legacy media will continue to slide into irrelevance.”