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A year in, The Guardian’s European edition contributes 15% of the publisher’s pageviews
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Archives: August 1, 2024

“A lot of times, people are not drawn in when climate is the top line. So I like to start with [a question like] ‘O.K., what’s affecting your daily life?’”
In 2023, stories produced by the organization’s climate teams outperformed the average story on the website in 11 months out of 12, often dramatically.