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The Onion adds a new layer, buying Alex Jones’ Infowars and turning it into a parody of itself
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
The Wall Street Journal / Lukas I. Alpert / Apr 29, 2015
“The first phase was a lot of great media brands throwing up their newspaper or magazine articles on the Web but not having a business model…The second phase was the race to the bottom where everyone was trying to game algorithms and use engineering or SEO arbitrage…Now we are entering this third phase distinguished by multiple forms of distribution, rich media — video in particular — mobile access and high-quality production.” JB
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