We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“The Times did $186 million in overall digital advertising in 2014. Of that, by my own calculations, we can figure the first year of T Brand Studio contributed about $12-15 million. Sebastian Tomich, who leads the T Brand Studio, says the company plans ‘double the business this year, in revenue and in profit.’ That could mean somewhere between $24 and $30 million in annual revenue for 2015.” —JL
Tags:
branded content,
native advertising,
New York Times,
Sebastian Tomich,
T Brand Studio
