We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“Facebook’s new tag will allow brands to access all of the insights on a Facebook post or ad that they’re tagged in. As a result, brands will be able to see how much traffic to native ads comes from Facebook ads rather than organic website traffic. That could break the illusion that marketers are buying access to a publisher’s sacred audience.” —
Tags:
content marketing,
Facebook,
native advertising