We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“The podcast, based on day-long road trips, fits perfectly within the company’s editorial scope aimed at adventure seeking millennials. But rather than traditional host-read ad messages, the podcast wove Zipcar, an Avis subsidiary, into the content itself.” —
Tags:
Atlas Obscura,
native advertising,
podcast advertising
