Links on Twitter: Middlemen and online ads, Twitter does poorly on Facebook, e-readers may get cheaper | Nieman Journalism Lab

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Links on Twitter: Middlemen and online ads, Twitter does poorly on Facebook, e-readers may get cheaper

By Twitter March 1, 2010, 6 p.m.

None of the top ten most referred media sites from Facebook belong to traditional newspapers. Five of Google’s do http://j.mp/9HuMPY »

Le Monde boasts 100K premium online subscribers paying $8 monthly. Some European lessons on monetizing content http://j.mp/cPlTPL »

Dominant e-reader chip gets more efficient. Next generation readers (iPad excluded) may come in under $150 http://j.mp/bh7PzS »

If you want to go viral on Facebook, don’t talk about Twitter http://j.mp/95VDSr »

$5 CPM can net a publisher $1 once everyone else (agency, network, data provider, ad exchange, ad server) gets paid http://j.mp/cHdiCP »

POSTED March 1, 2010, 6 p.m.

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