Nieman Foundation at Harvard
HOME
          
LATEST STORY
The Onion adds a new layer, buying Alex Jones’ Infowars and turning it into a parody of itself
ABOUT                    SUBSCRIBE
What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Digiday / Brian Morrissey / Feb 15, 2017
“New digital brands get on the scene and say, ‘I’ve got to get to 20 million [visitors], 50 million, whatever.’ It’s not about cultivating a brand or a voice. We could have the coolest ad product in the world, but it doesn’t matter if we’re not good, interesting and different and mean something to the audience we want to reach.”
Tags: ,