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The rise of informal news networks
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We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Digiday / Lucinda Southern / May 21, 2018
“This year, some of BuzzFeed News’ Facebook Live videos have had less than 50,000 views, others, like this broadcast of the bottom of the ocean, has had 168,000 views. On Twitch, BuzzFeed is starting off with zero fans, so it will be an upward climb: Discoverability on Twitch is more similar to YouTube than Facebook; audiences search rather than scroll through a news feed, and building audience organically takes time.”
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