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Key links:
Primary website:
politifact.com
Primary Twitter:
@politifact

Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

PolitiFact is a fact-checking website that examines the statements made by American political figures and pundits. It is run by the Tampa Bay Times (formerly the St. Petersburg Times).

PolitiFact was launched in 2007, a project of longtime political reporter Bill Adair (who left the site in 2013) and web developer Matt Waite. According to Waite, it is an attempt to break down fact-checking to an elemental, data-based level, inspired by suggestions by EveryBlock founder Adrian Holovaty.

While it offers deeply researched narrative assessments of political claims’ veracity, PolitiFact is most well-known for its six-level ranking system, which classifies claims as “true,” “mostly true,” “half true,” “barely true,” “false,” and — most famously — “pants on fire.” The site also analyzes changes in politicians’ policy stances via its flip-flop assessor: “no flip,” “half flip,” “full flop.”

PolitiFact received the 2009 Pulitzer Prize for national reporting for its work on the 2008 election. It has done live fact-checking on a presidential debate via Twitter, and it is tracking the status of 510 campaign promises made by President Barack Obama.

Peers, allies, & competitors:
Recent Nieman Lab coverage:
Dec. 14, 2023 / Bill Adair
Fact-checking needs a reboot — Fact-checking is failing. The old way of publishing fact-checks — putting them on websites and promoting them through social media — isn’t getting them to the people who need them. It’s time to reimagine how fact...
Nov. 27, 2018 / Bill Adair
The red couch experiments: Early lessons in pop-up fact-checking — One by one, people plopped onto the red couch and told us what they thought of live fact-checking. They watched video clips from two State of the Union addresses that we had specially modified. When the presidents made f...
May 11, 2018 / Laura Hazard Owen
You see it, you buy it: Just being exposed to fake news makes you more likely to believe it — 3,500 Facebook ads. Democrats on the House Intelligence Committee released a trove of 3,500 Facebook ads purchased by Russia during the 2016 U.S. presidential election. Tony Romm in The Washington Post: In many cases, th...
April 18, 2018 / Christine Schmidt
Truth Goggles are back! And ready for the next era of fact-checking — The Truth Goggles are back — though now they’re more like prescription contact lenses. It’s not the name of a funky band of journalists, at least not one with musical instruments. Dan Schultz, Ted Han, and ...
Aug. 4, 2017 / Laura Hazard Owen
Facebook is paying its fact-checking partners now (and giving them a lot more work to do) — Facebook is paying its factcheckers now (and giving them more work). Facebook rolled out an update this week that will surround popular articles in the News Feed with related articles — “part of Facebook’s stra...

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Primary author: Megan Garber. Main text last updated: February 27, 2014.
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