Nieman Foundation at Harvard
HOME
          
LATEST STORY
How to leak to a journalist
ABOUT                    SUBSCRIBE
Sept. 28, 2011, 2 p.m.

The Boston Globe’s new paywall strategy: A Nieman Journalism Lab discussion

Top Globe execs talk about the split between (free) Boston.com and (paid) BostonGlobe.com.

On Monday night, we were happy to host a discussion with some top execs at The Boston Globe on their new two-site paywall strategy. Thanks to all of you who either came to Lippmann House for the event, watched the livestream, or followed along on Twitter. We’ve now got video of the full event, which got into some meaty issues around paid content, the merits of a “print-like” experience, and how newspapers are evolving.

Above, you’ll see, from left to right, me; Michael Manning, Globe product manager; Lisa DeSisto, Globe chief advertising officer; Marty Baron, Globe editor; and Chris Mayer, Globe publisher. Enjoy.

Joshua Benton is the senior writer and former director of Nieman Lab. You can reach him via email (joshua_benton@harvard.edu) or Twitter DM (@jbenton).
POSTED     Sept. 28, 2011, 2 p.m.
Show tags
 
Join the 60,000 who get the freshest future-of-journalism news in our daily email.
How to leak to a journalist
Planning to leak? Read these tips first.
Can Bluesky’s AT Protocol build the decentralized social media ecosystem the Fediverse aspires to?
The odds are against it, but it’s the most likely candidate to “save social media from billionaire capture” so far.
A Hungarian investigative news site finds YouTube success with an “old-fashioned” documentary
“In a bizarre way, the government propaganda also helped create some buzz around the film.”