Alexandra Borchardt | Nieman Journalism Lab

Articles by Alexandra Borchardt

Alexandra Borchardt is director of leadership programs at the Reuters Institute for the Study of Journalism at the University of Oxford.

Newsrooms reinvent their political journalism

“What if reporting on racist, misogynist, dehumanizing opinions and comments has the opposite effect from what most journalists intend — normalizing propaganda and even making political candidates seem interesting?”

Everyone in the newsroom gets training

“Digital transformation is more a cultural challenge than it is a tech challenge.”

The year of the climate journalism strategy

“Climate change needs to advance from topic to frame, gaining relevance in every beat to become more subtle and less one-off alarmist.”

Get out of the office and talk to people

“A generation of young journalists was raised in front of computer screens, copying and pasting stories for quick successes in clicks and reach.”

Newsrooms need to build trust with their journalists, not just the audience

“Unless candidates are fully dedicated to the cause of serving democracy, taking the financial and other risks in pursuing a journalism career is not that attractive any longer.”