“Any national donor large enough to put out press releases that issues one about making a bunch of $25,000 grants is either trying to fool other people or themselves.”
“Publications whose economic survival depends entirely on giving readers what they want may shy from giving them anything they might not want, or might not like.”
“It is increasingly clear that the operation of the platforms, both from an antitrust perspective and even more importantly from the perspective of democratic governance, has received remarkably little scrutiny.”
Tofel, Richard. "Richard J. Tofel: Someday, the sun will set on SEO — and the business of news will be better for it." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 9 Mar. 2011. Web. 2 Apr. 2025.
APA
Tofel, R. (2011, Mar. 9). Richard J. Tofel: Someday, the sun will set on SEO — and the business of news will be better for it. Nieman Journalism Lab. Retrieved April 2, 2025, from https://www.niemanlab.org/2011/03/richard-j-tofel-someday-the-sun-will-set-on-seo-%e2%80%94-and-the-business-of-news-will-be-better-for-it/
Chicago
Tofel, Richard. "Richard J. Tofel: Someday, the sun will set on SEO — and the business of news will be better for it." Nieman Journalism Lab. Last modified March 9, 2011. Accessed April 2, 2025. https://www.niemanlab.org/2011/03/richard-j-tofel-someday-the-sun-will-set-on-seo-%e2%80%94-and-the-business-of-news-will-be-better-for-it/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2011/03/richard-j-tofel-someday-the-sun-will-set-on-seo-%e2%80%94-and-the-business-of-news-will-be-better-for-it/
| title = Richard J. Tofel: Someday, the sun will set on SEO — and the business of news will be better for it
| last = Tofel
| first = Richard
| work = [[Nieman Journalism Lab]]
| date = 9 March 2011
| accessdate = 2 April 2025
| ref = {{harvid|Tofel|2011}}
}}
