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Media Consortium

Key links:

Primary website:
themediaconsortium.org

Primary Twitter:
@TMCmedia

All key links »

Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

The Media Consortium is a collaborative network of liberal news organizations whose work includes digital innovation, advertising and media business studies.

The consortium was founded in 2005 and formally launched in 2006 by about two dozen news organizations, and it currently has 46 members, including Mother Jones, The Nation and Salon. The consortium three staff members and an annual budget of less than $500,000.

The consortium developed an Incubation and Innovation Lab in 2009 on the heels of a study on the future of journalism to help develop digital media products and strategies. The lab focuses on developing new revenue streams, mobile media and community engagement.

In 2009, the consortium also launched the Ad Progress Network, an initiative intended to allow members to sell web advertising collectively.

Peers, allies, & competitors:

Salon, The Nation, Talking Points Memo

Recent Nieman Lab coverage:

Aug. 21, 2015 / Jo Ellen Green Kaiser

Jo Ellen Green Kaiser: Do independent news outlets have a blind spot when it comes to ethnic media? — Last May, I attended a retreat on independent journalism with the hope of bringing more infrastructural support to the field. I came out of that convening, however, with the realization that the very way we talk about in...

May 5, 2010 / Laura McGann

Media Consortium offers members cash for collaboration — The Media Consortium, a network of about 45 progressive-leaning independent media organizations wants to get its members to do some real-world testing of the future-of-news ideas we all talk about. The best way to get th...

July 22, 2009 / Lois Beckett

Ad Progress: Liberal sites plan an ad network without the middleman — In what may be one of the first publisher-owned web advertising collaboratives, a group of progressive media outlets, including Mother Jones, The Nation, and Air America, is launching the Ad Progress Network, a “one st...

July 13, 2009 / Lois Beckett

Five principles for developing a new media network from the Media Consortium’s Tracy Van Slyke — Shortly after George W. Bush’s victory in 2004, liberal magazines The American Prospect, Mother Jones, and The Nation held a joint crisis meeting. They emerged from the Rockefellers’ old “coach barnR...

All Lab posts on Media Consortium »

Recently around the web, from Mediagazer:

All Mediagazer posts on Media Consortium »

Primary author: Mark Coddington. Main text last updated: May 9, 2011.

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