The Tampa Bay Times is a daily newspaper covering the Tampa Bay area owned by the nonprofit Poynter Institute. It is the largest newspaper in Florida and of the few American newspapers owned by a nonprofit organization.
The Times changed its name from the St. Petersburg Times on Jan. 1, 2012.
The Times was owned by the Poynter family from 1912 to 1974, when Nelson Poynter died and willed the newspaper to the Poynter Institute, a St. Petersburg journalism school he had created.
The paper is run by the Times Publishing Company, a for-profit organization whose dividends go to the Poynter Institute. In 2012, Poynter began exploring other funding options, stating that the Times could no longer provide viable funding.
The Times is often recognized as one of the U.S.’ top metro newspapers, regularly winning or being named a finalist for Pulitzer Prizes and other major journalism awards.
That success, combined with the Times’ distinctive ownership structure, has drawn attention to the newspaper in recent years as a possible model for other news organizations. Others have argued that the paper’s nonprofit-based model wouldn’t necessarily benefit other newspapers.