“The thing that had the strongest connection to someone’s propensity to develop a habit and their propensity to give is sociability — that it gives people things to talk about.”
“It’s an incredible place to launch a local news outlet because people always want to know more about the world around them. It’s a town full of nerds.”
“We talk to a lot of towns where there is no newspaper anymore; there’s no community center anymore; the town store shut down. And this is kind of it.”
Plus: News participation is declining, online and offline; making personal phone calls could help with digital-subscriber churn; and partly automated news videos seem to work with audiences.
Scire, Sarah. "Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 May. 2024. Web. 16 Sep. 2024.
APA
Scire, S. (2024, May. 23). Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution. Nieman Journalism Lab. Retrieved September 16, 2024, from https://www.niemanlab.org/2024/05/postcards-and-laundromat-visits-the-texas-tribune-audience-team-experiments-with-irl-distribution/
Chicago
Scire, Sarah. "Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution." Nieman Journalism Lab. Last modified May 23, 2024. Accessed September 16, 2024. https://www.niemanlab.org/2024/05/postcards-and-laundromat-visits-the-texas-tribune-audience-team-experiments-with-irl-distribution/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2024/05/postcards-and-laundromat-visits-the-texas-tribune-audience-team-experiments-with-irl-distribution/
| title = Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution
| last = Scire
| first = Sarah
| work = [[Nieman Journalism Lab]]
| date = 23 May 2024
| accessdate = 16 September 2024
| ref = {{harvid|Scire|2024}}
}}