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Why do broadcast journalists look and talk the way they do? Look to the imagined audience.
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
The Guardian / Roy Greenslade / Jul 28, 2016
“Will publishers never learn how flawed it is to rely on such research? Go into any street anywhere and ask people if they would like a new newspaper and the majority will say yes. Then ask them if they will buy it, and again they’ll say yes. The reality, however, is that they don’t.”
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