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Audience editors offer advice for “dispiriting” times in social and search
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Breakit / Ehsan Fadakar / May 27, 2016
A social strategy editor at the European publisher Schibsted writes about the challenges of distributed content: “When content is being consumed outside your own platform the user is no longer your user, it’s hardly your reader, many times it’s just a reader of content. In this case it’s Facebook’s user.” (The story is in Swedish, but is Google Translatable.)
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