We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“By the end of the campaign, Donald Trump had been the beneficiary of the equivalent of some $5 billion in free advertising, according to the media tracking firm mediaQuant…It’s also worth noting that Clinton, too, was the beneficiary of free coverage. MediaQuant estimates that she was the beneficiary of $3.24 billion in free media coverage — or, as it’s known in political campaigns, earned media.” —
Tags:
2016 presidential election,
Donald Trump,
Hillary Clinton,
MediaQuant
