We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“If McDonald’s wants to market a new hamburger at lunch hour in a territory where the new burger is available, but only to people who both listen to sports and food podcasts, they can.” —
, . "Beyond “Mail-Kimp”: The future of podcast advertising." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 7 Jan. 2016. Web. 1 Apr. 2025.
APA
, . (2016, Jan. 7). Beyond “Mail-Kimp”: The future of podcast advertising. Nieman Journalism Lab. Retrieved April 1, 2025, from https://www.niemanlab.org/reading/beyond-mail-kimp-the-future-of-podcast-advertising/
Chicago
, . "Beyond “Mail-Kimp”: The future of podcast advertising." Nieman Journalism Lab. Last modified January 7, 2016. Accessed April 1, 2025. https://www.niemanlab.org/reading/beyond-mail-kimp-the-future-of-podcast-advertising/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/reading/beyond-mail-kimp-the-future-of-podcast-advertising/
| title = Beyond “Mail-Kimp”: The future of podcast advertising
| last =
| first =
| work = [[Nieman Journalism Lab]]
| date = 7 January 2016
| accessdate = 1 April 2025
| ref = {{harvid||2016}}
}}
