We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“[Ben] Kaufman’s 65-person team has generated about $50 million in sales this year from deals combining commerce and advertising, according to a person familiar with the matter…Typically, brands pay BuzzFeed to help develop a product and then agree to spend money advertising on its site. BuzzFeed may also take a cut of the sales.” —
Tags:
Ben Kaufman,
BuzzFeed,
commerce,
Millennials