We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“There is an increasing belief among advertisers that selling their messages on TV is a blunt instrument compared to the precision of online targeted ads…Not only is digital claiming the youngest cohorts, it is also claiming a disproportionate share of the most affluent and educated consumers as well.” —JB
Tags:
advertising,
online advertising,
TV,
TV advertising
