We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“I’m biased, but I think we have the best mobile ad unit in existence. 75% of our listening is mobile. It’s not scrunched into a screen. It’s not pop-up. […] the ad unit in podcasting is fundamentally a better ad unit than display ads. It’s baked into the show, it’s read by the host, and when you do a good job listeners want to hear them.” —JE
Tags:
Gimlet,
Matt Lieber,
podcast advertising,
podcasts
