We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“What began as a blog with [Lucy Blakiston and] her friends Ruby Edwards and Olivia Mercer in 2018, Shit You Should Care About has since amassed nearly four million followers on social media, including celebrities Bella Hadid, Madonna and, to Blakiston’s surprise, Joe Rogan. It has more than 80,000 newsletter subscribers, and has spawned a podcast series and book titled Make It Make Sense. Nearly half of the platform’s followers are based in the U.S., with another roughly 30% in the U.K., Australia, Canada and New Zealand….Blakiston ‘owes much’ of Shit You Should Care About to loving One Direction. The skills she gained running a One Direction fan account as a teenager were instrumental to the construction of her media company — from editing and Photoshopping to mobilizing large groups.” —LO
Tags:
Lucy Blakiston,
Shit You Should Care About
