We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“We were surprised at how well the onboarding emails worked for those that signed up via our free coronavirus coverage. These emails came directly from our CEO and had a 1.81% conversion rate of new readers that became digital subscribers. We typically see a conversion rate well below 1% for our standard marketing emails soliciting subscriptions.” —
Tags:
Daily Memphian,
newsletter
