We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“Last year, the Labs team published 1,199 text articles, 65 videos, 12 interactives and 55 image galleries on behalf of clients including Natwest, Spotify, Google and Airbnb. On average, an individual spends 2.3 minutes with Guardian Labs content per campaign, according to the publisher. In some campaigns, this has risen to six minutes.” —
Tags:
branded content,
The Guardian