We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“I think in the past the stories have been the driver of notifications — where, say, we’ve got a great story, so what should the audience be for this? Now we’re starting to think a little more about whether there are audiences that The Times wants to reach but isn’t. Is there a way to reach them through Push that satisfies our goals and also clues them in to content that they might want to read?”
—
Tags:
New York Times,
push alerts,
push notifications