We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“To start it on the right track, it’s rejigged internally, creating a centralized programmatic team of 20 people. Each specializes in a specific area, like video-on-demand, data, ad tech, sales, all overseen by director of programmatic Amir Malik, a former Googler inherited from Trinity’s £220 million ($290 million) acquisition of regional publisher Local World last November. They’ll then feed into the rest of the commercial division.” —
Tags:
programmatic ad sales,
Trinity Mirror
