We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“We don’t want to be overly reliant on just getting our audience through Google search. That’s not to say Google search is not important. It’s very, very important. We still rely on that channel to drive a lot of intent-driven traffic. But we don’t want to get overly reliant on it and we want to have a good, diversified mix of where our shopping audience comes to us. We believe email is a channel we should be focused on because it is so highly engaged and loyal.” —
Tags:
e-commerce
