We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“To be clear, these figures represent the raw number of likes, shares, comments and other social signals for those two categories — the stats are not adjusted, per-capita figures. While it’s probably not surprising to most social media marketers — who don’t work for media companies, that is — that Instagram yields a greater engagement rate (likes, shares, comments, etc., divided by viewers), it seems remarkable that it’s made such gains in terms of sheer signals.” —
Tags:
engagement,
Facebook,
Instagram,
social media
