We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“Recent research conducted by the paywall platform Piano found that, among its publisher customers, the median percentage of site visitors who were shown a subscription offer was nearly three times higher in September than it was in March. According to Piano’s research, around one in six site visitors saw an offer that month, said Michael Silberman, Piano’s senior vice president of strategy, and that may under-represent how pushy publishers are being: One of the two mechanisms Piano customers can use to show offers to readers was not counted in the data, Silberman said.” —
Tags:
Piano,
subscriptions
