Oath isn’t just a terrible name – it’s going to be a nightmare ad-tracking machine

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The Verge / Nilay Patel and Ben Popper / Apr 5, 2017

“What Verizon wants, more than anything, is a piece of Google’s ad business.” —

Tags: Oath, Verizon

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MLA

, . "Oath isn’t just a terrible name – it’s going to be a nightmare ad-tracking machine." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 5 Apr. 2017. Web. 10 Mar. 2025.

APA

, . (2017, Apr. 5). Oath isn’t just a terrible name – it’s going to be a nightmare ad-tracking machine. Nieman Journalism Lab. Retrieved March 10, 2025, from https://www.niemanlab.org/reading/oath-isnt-just-a-terrible-name-its-going-to-be-a-nightmare-ad-tracking-machine/

Chicago

, . "Oath isn’t just a terrible name – it’s going to be a nightmare ad-tracking machine." Nieman Journalism Lab. Last modified April 5, 2017. Accessed March 10, 2025. https://www.niemanlab.org/reading/oath-isnt-just-a-terrible-name-its-going-to-be-a-nightmare-ad-tracking-machine/.

Wikipedia

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    | url = https://www.niemanlab.org/reading/oath-isnt-just-a-terrible-name-its-going-to-be-a-nightmare-ad-tracking-machine/
    | title = Oath isn’t just a terrible name – it’s going to be a nightmare ad-tracking machine
    | last =
    | first =
    | work = [[Nieman Journalism Lab]]
    | date = 5 April 2017
    | accessdate = 10 March 2025
    | ref = {{harvid||2017}}
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