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MLA

, . "Older listeners are as likely to pay to avoid ads as they are to stop listening altogether." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 17 May. 2018. Web. 16 Mar. 2025.

APA

, . (2018, May. 17). Older listeners are as likely to pay to avoid ads as they are to stop listening altogether. Nieman Journalism Lab. Retrieved March 16, 2025, from https://www.niemanlab.org/reading/older-listeners-are-as-likely-to-pay-to-avoid-ads-as-they-are-to-stop-listening-altogether/

Chicago

, . "Older listeners are as likely to pay to avoid ads as they are to stop listening altogether." Nieman Journalism Lab. Last modified May 17, 2018. Accessed March 16, 2025. https://www.niemanlab.org/reading/older-listeners-are-as-likely-to-pay-to-avoid-ads-as-they-are-to-stop-listening-altogether/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/reading/older-listeners-are-as-likely-to-pay-to-avoid-ads-as-they-are-to-stop-listening-altogether/
    | title = Older listeners are as likely to pay to avoid ads as they are to stop listening altogether
    | last =
    | first =
    | work = [[Nieman Journalism Lab]]
    | date = 17 May 2018
    | accessdate = 16 March 2025
    | ref = {{harvid||2018}}
}}