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Local journalists try new methods to reach, serve, and build trust with audiences
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Baekdal / Thomas Baekdal / Sep 12, 2024
“Why would any publisher think that filling the internet with low-quality product recommendations, monetized by affiliate links, for which you have to rely on Google search for the majority of your traffic, was ever going to work?…Ecommerce platforms are getting tired of the massive amount of low-quality affiliate traffic they are getting, and are taking their own steps to only pay for clicks that directly contribute to real sales in a meaningful way.”
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