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The Atlantic’s Sarah Zhang on covering the science and emotion of being human
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
The New York Times / John Herrman and Mike Isaac / Oct 5, 2016
“But for the advertising industry, audience measurements translate directly into dollar amounts, and the different methods to measure views — and the fact that the information is all self-reported by the technology companies — are problems. Then came the recent admission by Facebook that for years it had miscalculated its video viewing metric, giving its partners the impression that their videos had been viewed for longer, on average, than they actually had been.”
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