We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“Not only is our interaction rate 13x industry average, our clickthrough (if you must use the metric) is 25x (that’s twenty-five times) what a normal ad does (to be clear: the goal of our units isn’t even clicks, it’s engagement and interaction).” —
Tags:
advertising,
Joshua Topolsky,
The Outline
