The podcasting problem hiding in plain sight: Listeners don’t stick around

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Sounds Profitable / Tom Webster / Aug 21, 2022

“If 40% of podcast listeners are new-ish to the medium, we might expect the growth curve here to be a bit sharper, yes?” —

Tags: churn, podcasting

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MLA

, . "The podcasting problem hiding in plain sight: Listeners don’t stick around." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 21 Aug. 2022. Web. 23 Mar. 2025.

APA

, . (2022, Aug. 21). The podcasting problem hiding in plain sight: Listeners don’t stick around. Nieman Journalism Lab. Retrieved March 23, 2025, from https://www.niemanlab.org/reading/the-podcasting-problem-hiding-in-plain-sight-listeners-dont-stick-around/

Chicago

, . "The podcasting problem hiding in plain sight: Listeners don’t stick around." Nieman Journalism Lab. Last modified August 21, 2022. Accessed March 23, 2025. https://www.niemanlab.org/reading/the-podcasting-problem-hiding-in-plain-sight-listeners-dont-stick-around/.

Wikipedia

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    | title = The podcasting problem hiding in plain sight: Listeners don’t stick around
    | last =
    | first =
    | work = [[Nieman Journalism Lab]]
    | date = 21 August 2022
    | accessdate = 23 March 2025
    | ref = {{harvid||2022}}
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