Nieman Foundation at Harvard
HOME
          
LATEST STORY
Publishers find the AI era not all that lucrative
ABOUT                    SUBSCRIBE
What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Forbes / Lewis DVorkin / Jan 6, 2016
“From Dec. 17 to Jan. 3, 2.1 million visitors using ad blockers were asked turn them off in exchange for an ad-light experience. 903,000, or 42.4%, of those visitors turned off the blockers and received a thank you message. We monetized 15 million ad impressions that would otherwise have been blocked.” JL
Tags: ,