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MLA

Benton, Joshua. "Pageviews aren’t perfect, but ad buyers see flaws in attention measures." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 16 Oct. 2014. Web. 16 Nov. 2024.

APA

Benton, J. (2014, Oct. 16). Pageviews aren’t perfect, but ad buyers see flaws in attention measures. Nieman Journalism Lab. Retrieved November 16, 2024, from https://www.niemanlab.org/reading/pageviews-arent-perfect-but-ad-buyers-see-flaws-in-attention-measures/

Chicago

Benton, Joshua. "Pageviews aren’t perfect, but ad buyers see flaws in attention measures." Nieman Journalism Lab. Last modified October 16, 2014. Accessed November 16, 2024. https://www.niemanlab.org/reading/pageviews-arent-perfect-but-ad-buyers-see-flaws-in-attention-measures/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/reading/pageviews-arent-perfect-but-ad-buyers-see-flaws-in-attention-measures/
    | title = Pageviews aren’t perfect, but ad buyers see flaws in attention measures
    | last = Benton
    | first = Joshua
    | work = [[Nieman Journalism Lab]]
    | date = 16 October 2014
    | accessdate = 16 November 2024
    | ref = {{harvid|Benton|2014}}
}}