Lichterman, Joseph. "The secret tool that Upworthy, BuzzFeed, ESPN, and everyone else is using to win Facebook." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 Jan. 2015. Web. 26 Mar. 2025.
APA
Lichterman, J. (2015, Jan. 23). The secret tool that Upworthy, BuzzFeed, ESPN, and everyone else is using to win Facebook. Nieman Journalism Lab. Retrieved March 26, 2025, from https://www.niemanlab.org/reading/the-secret-tool-that-upworthy-buzzfeed-espn-and-everyone-else-is-using-to-win-facebook/
Chicago
Lichterman, Joseph. "The secret tool that Upworthy, BuzzFeed, ESPN, and everyone else is using to win Facebook." Nieman Journalism Lab. Last modified January 23, 2015. Accessed March 26, 2025. https://www.niemanlab.org/reading/the-secret-tool-that-upworthy-buzzfeed-espn-and-everyone-else-is-using-to-win-facebook/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/reading/the-secret-tool-that-upworthy-buzzfeed-espn-and-everyone-else-is-using-to-win-facebook/
| title = The secret tool that Upworthy, BuzzFeed, ESPN, and everyone else is using to win Facebook
| last = Lichterman
| first = Joseph
| work = [[Nieman Journalism Lab]]
| date = 23 January 2015
| accessdate = 26 March 2025
| ref = {{harvid|Lichterman|2015}}
}}