“You could spend hours a day on our home page and read seemingly everything that our newsroom produces and not come across much of our audio. That has increasingly felt odd to us.”
The experimental projects, produced by the Times’ beta620, will allow readers to test new ideas before they’re ready for global launch. First up: new search and accessibility features.
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Ellis, Justin. "New York Times turns readers into beta testers with Test Drive." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 1 Jun. 2012. Web. 12 Dec. 2024.
APA
Ellis, J. (2012, Jun. 1). New York Times turns readers into beta testers with Test Drive. Nieman Journalism Lab. Retrieved December 12, 2024, from https://www.niemanlab.org/2012/06/new-york-times-turns-readers-into-beta-testers-with-test-drive/
Chicago
Ellis, Justin. "New York Times turns readers into beta testers with Test Drive." Nieman Journalism Lab. Last modified June 1, 2012. Accessed December 12, 2024. https://www.niemanlab.org/2012/06/new-york-times-turns-readers-into-beta-testers-with-test-drive/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/06/new-york-times-turns-readers-into-beta-testers-with-test-drive/
| title = New York Times turns readers into beta testers with Test Drive
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 1 June 2012
| accessdate = 12 December 2024
| ref = {{harvid|Ellis|2012}}
}}