circulation | Nieman Journalism Lab

Articles tagged circulation (37)

Shan WangJanuary 29, 2018

Local owners bought this newspaper back from a cost-cutting national chain. Next step: Bringing back the readers

In western Massachusetts, the Berkshire Eagle is trying to recover from cost-cutting and rebuild its standing in the community. “We’re trying to do something that’s not been done, which is to bend the circulation curve backwards.”

“The accurate belief that people love consuming video doesn’t mean people love consuming news video”

Joseph LichtermanAugust 2, 2016

The New York Times is publishing a print-only novel excerpt this Sunday

“The New York Times audience is full of voracious readers, not only of quality journalism but also of important works of fiction as well…We plan to offer more selected works of fiction in the future.”

Joseph LichtermanJune 15, 2016

The State of the News Media 2016: Mobile continues its takeover

Pew’s annual survey of the news media shows that trends of mobile consumption and platform domination are ongoing.

Joshua BentonJune 8, 2016

Selling subscriptions through Apple is getting better for publishers — but also for everyone else

Publishers can get a 21 percent jump in the revenue they get to keep from long-term customers — but is the subscription space on iPhones and iPads about to get too crowded?

Joshua BentonSeptember 16, 2015

From two-day shipping to news: A cheaper Washington Post is now an Amazon Prime benefit

That Bezos synergy has finally kicked in. How much will it help the Post’s quest to shift from a local newspaper to a national and global news powerhouse?

Matt DeRienzoNovember 14, 2014

In a rush to maintain profits, newspapers are abandoning the art of customer service

The chase for short-term gain is undercutting local papers’ long-term position in the community — the one asset national outlets and tech companies can’t match, argues a former editor at Digital First Media.

Caroline O'DonovanOctober 14, 2014

California Sunday Magazine has a solution for how to find readers: Pay newspapers for them

Across the state, 400,000 demographically appealing readers have been selected to receive a magazine trying to find a new model for sustainable, high-quality regional journalism.

The Aaron Kushner Orange County Register apparently ran into money trouble quite quickly

Paywalls are not a cure-all: Evidence from Gannett

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